Website building requires serious planning. You must plan in advance to have a clear direction and prevent missed deadlines. If you are looking to set up a website for your business, this guide will help lay the groundwork for your site. Below are the steps involved in creating a website:
Define your Goals and Website Purpose
You must determine the purpose of your website and your target audience. Also, you should set goals. How many site visitors you want to have every month? How much sales do you expect to make? Your goals must be measurable and in line with your marketing goals.
Set a Budget
Your website expenses can include web design, web hosting, programming, and others. Spend time shopping around and consulting with experts to save the most money. Avoid giving your business immediately without comparing prices and services. Setting a realistic budget will help you determine the kind of web services to hire.
Determine the Kind of Content you Need
What type of content do you plan to display on your site? Your content is anything which provides your visitors with information. It can include video, blog posts, slideshows, pictures, and others. Creating a content strategy will help you plan out how you want to present your content. Because content is a significant aspect of a website, hire experts to create them for you.
Create a Site Structure
In this stage, you must decide the pages to use and the features every page must have. The majority of websites have an About Us and Contact page; however, ensure your pages meet the needs of your business.
Make a Page Wireframe
This refers to a site outline that includes the initial site design. There is no need to put too much detail into this since it is just meant to give everyone an idea of what your site should look like.
Design the Site
When designing your site, consider both aesthetics and functionality. Nobody will visit an ugly site and one that is hard to navigate. To ensure your site’s usability, keep the following in mind:
- Ease of navigation. Users visit a website and stay when they can easily find information.
- Easy to read font. Pick a well contrasting background color and text color.
- Responsive design. Your site has to adapt to all screen sizes.
- Prominence of logo and tag line. They should be seen on website pages.
- Consistent styles and colors. This must be maintained across web pages.